The “Pump and Dump” course focuses on the infamous ZZZZ Best case will delve into the mechanics of this fraudulent investment scheme as executed by Barry Minkow in the 1980s. Students will learn how Minkow artificially inflated his company’s stock price through misleading press releases, fabricated contracts, and strategic marketing tactics, creating a façade of a successful carpet cleaning and restoration business. The course will analyze the psychological and social factors that enable such schemes to flourish and encourage participants to critically assess investment opportunities for red flags.
In addition to examining the rise of ZZZZ Best, the course will cover the legal repercussions and lessons learned from this high-profile case. Participants will engage in discussions about regulatory frameworks designed to prevent similar frauds and the importance of due diligence in investing. By the end of the course, students will be equipped with the knowledge to recognize potential pump-and-dump schemes and understand the broader implications of financial fraud on the market and investors.